To be the most valued, dependable and leading Television Station able to provide undiluted accurate News and Quality Programming with respect to informing, educating and entertaining while satisfying our different stakeholders.
To be the leading Television Station that will create a more informed public — one challenged and invigorated by a deeper understanding and appreciation of events, ideas, human rights and cultures through quality programming.
We are an institution driven by the following core values;
Creativity
Integrity
Innovation
Inclusion
Excellence
Diversity
Independence